We help our clients across various industries increase their ability to achieve their business goals.
The way we do this depends on each person’s specific situation; they usually share with us the challenges they want to overcome through our work, and we offer options for how we can work together to achieve those goals.
The main topics and skills we cover and teach are Business Networking, Negotiation, and Storytelling.
In the area of Business Networking, we help professionals learn HOW to network through an APPROACH BASED ON 8 CLEARLY DEFINED COMPETENCY GROUPS, which we facilitate through techniques, behaviors, tools, and strategies, enabling professionals to improve the process of creating, cultivating, and capitalizing on current and potential professional relationships, thereby increasing individual and organizational social capital and fostering greater internal and external collaboration, which helps overcome key corporate challenges and achieve corporate objectives, such as strategy execution, sales growth, innovation, employee engagement, and effective leadership.
The internal and external networks built through networking activities with colleagues and other professionals in the industry become collaborative and highly trustworthy networks, benefiting both the company and the careers of those who engage in them properly.
In the field of negotiation, we draw on the Harvard Negotiation Model and cover the entire process and the seven phases of negotiation, from preparation through the negotiation rounds and the agreement, all the way to follow-up and evaluation.
Our method and curriculum include negotiation principles, elements, and tools designed to equip our clients with both the mindset and skill set they need to succeed in their professional and personal negotiations. Learn more about our approach in the following article: The Two Best Tools for Your Next Negotiation.
Our services are delivered in the following formats: Lectures/Keynote Speeches, Training and Workshops, Webinars, Classes, Individual or Group Coaching, and Advisory and Consulting Services.
Thank you for visiting the Knowing Counts website. Please feel free to contact us.
In the field of storytelling, we help professionals and organizations structure and communicate their ideas, messages, and value propositions in a clear, engaging, and memorable way. Through storytelling principles, techniques, and tools, we empower our clients to build narratives that create an emotional connection, boost credibility, facilitate understanding, and positively influence the decision-making of their audience—whether in presentations, sales, leadership, negotiation, or internal and external communication. Our goal is to transform information and data into impactful stories capable of inspiring, persuading, and driving action.
What we do is unique. Ours is the best networking system because:
We use research and a proven set of networking skills as the foundation for all our training and coaching. You’ll master the right skills to boost your effectiveness.
All of our programs provide scripts, tools, and templates that show you exactly HOW to network like a pro. You’ll know what to say, when to say it, and how to say it to get results.
We’ll help you tailor our approach to your specific situation, learning style, and goals. You’ll get what YOU need to succeed.
Our unique, research-backed networking skills form the foundation of our training and coaching. Focus on these skills to build the diverse network you need to take your business or career to the next level—and beyond.
Discover the adjustments you can make to your networking approach that will help you dramatically improve your skills and reduce the time it takes to find the people who have the power to help you move forward!
Our unique networking skills, grounded in research and practical experience, form the foundation of our training and coaching. Focus on these skills to build an open and diverse network that takes your business or career to the next level—and beyond.
A NOW consists of professionals who, on their own initiative, exchange information, resources, support, and access.
In a deliberate, proactive, and professional manner, they create more value with others—both inside and outside the organization—by building meaningful connections, having relevant conversations, and fostering effective collaborations.
Learn about the contribution of a NOW—Network-Oriented Workforce™—to an organization’s business.
Our scripts, templates, tools, and videos take the mystery out of building your network and knowing what to say and when to say it. Our coaching will help you put theory into practice and accelerate your mastery of the skills needed to achieve your goals.
There’s no one-size-fits-all training here. We tailor your program to your needs, learning style, and goals. We also offer responsive support, so you’re always prepared for real-world challenges and opportunities. In short, you’ll get what you need to succeed.
Knowing Counts is affiliated with a company founded in Washington, D.C., a leader in networking training in the United States, with over 20 years of experience and partners in the U.S., Canada, Australia, and India.
We rely on this network of high-value knowledge resources to provide you with the best in networking for you and your organization, with a special focus on Portugal, Angola, Brazil, and the other Portuguese-speaking African countries (PALOP).
Master’s degree in Marketing, researcher in networking, and author of a master’s thesis on the need for executives and professionals to acquire business networking skills.
Networking Training in Washington (USA)
Postgraduate Degree in Sales Management
Bachelor’s Degree in Business Administration
Certified Speaker, Consultant, and Trainer
Valter has worked with clients in many different industries, from diverse backgrounds and of various sizes, such as Deloitte, Millennium BCP, Banco de Portugal, Banco de Desenvolvimento Angolano, Caixa Angola, Société Générale Consumer Finance, Liberty Seguros, Grenke Renting, Merk, Leo Pharma, Yazaki, Aveva, Portugal Telecom, Startel, Pernod Ricard, Kely, Amway, SRS Advogados (Sociedade Rebelo de Sousa), Corinthia Hotel Lisbon, ExxonMobil, ISCTE Executive Education, IPAM Executive Education, Center for Legal, Economic, and Social Studies (CEJES) at Agostinho Neto University, LISS Lusófona Information Systems School, CCILA/AHK — Portuguese-German Chamber of Commerce and Industry, APFM—Portuguese Association of Facilities Management, ANECRA—National Association of Automotive Trade and Repair Companies, ASP—Portuguese Association of Secretarial and Advisory Professionals, ISMAILI Foundation, and many other prestigious organizations.
He is also a member of several business associations and clubs and served as president of the Young Entrepreneurs and Professionals group of the Portuguese-German Chamber of Commerce and Industry, WJP – Wirtschafts Junioren Portugal.
The Knowing Counts logo reflects our belief that the best professional and organizational results stem from a combination of trusting relationships, negotiation skills, and effective communication.
Its graphic representation depicts three essential dimensions for the success of any professional or organization: Connect, Negotiate, and Influence.
Connect means creating, developing, and strengthening professional relationships based on trust, collaboration, and value creation. It is through these relationships that opportunities, partnerships, innovation, and growth emerge.
Negotiate is the ability to build sustainable agreements by reconciling interests, creating value for all parties, and fostering decisions that stand the test of time.
Influence represents the ability to communicate ideas clearly, credibly, and memorably. Through storytelling, we help professionals and organizations inspire people, mobilize teams, win over customers, and turn messages into action.
These three dimensions reinforce one another. Relationships create opportunities for negotiation; successful negotiation strengthens relationships; and effective communication enhances both.
“Knowing Counts” has the dual meaning of “Knowledge Matters” and “Understanding Matters,” both of which are true in today’s hyper-competitive market.
Understanding represents the value of relationships, trust, and social capital.
Knowing refers to the knowledge, methods, and skills that enable these relationships to be transformed into results.
We believe that true success comes when what we know is combined with the people we know and the way we communicate and collaborate with them.
That is the essence of Knowing Counts and the meaning our logo is meant to convey.